Introduction
This Privacy Policy discloses the policies of Trademark Secret (the
“Website”) and its operator Trademark Secret (collectively “we” or “us”) regarding the
collection, use and disclosure of information you submit to us through the use of Website.
Trademark Secret is part of an affiliation of companies owned by the same
ownership group (collectively, “our Group Companies”). In some cases, we may receive personal
information from our Group Companies, and we may share personal information with our Group
Companies.
I
User Consent
By accessing or otherwise using the Website, you agree to the terms and
conditions of this Privacy Policy, which is incorporated into and forms a part of the Website’s
Terms of Service. You expressly consent
to the processing and use of your information as described herein.
II
Types of Information Collected
“Personal information” is data that identifies, relates to, describes, can
be used to contact, or could reasonably be linked directly or indirectly to you. For purposes of
this Policy, there is no meaningful distinction between the terms “personal information” and
“personal data.”
III
Personal Information We Collect Directly From
You. As you visit or use our Website, we collect the following categories of
personal information directly from you:
“Personal information” is data that identifies, relates to, describes,
can be used to contact, or could reasonably be linked directly or indirectly to you. For
purposes of this Policy, there is no meaningful distinction between the terms “personal
information” and “personal data.”
- Your
name;
- Contact information (such as
email address, postal address, phone number);
- Account information (such as
account settings and passwords);
- Company details (such as the
company name, officers, members, and associated addresses);
- Billing information (such as
credit, debit, or other payment card information, as may be required to use certain
services on the Website);
- Information required for
registration (such as your citizenship status);
- Communications you send us (such
as customer support and other requests you make through our services)
- Other
information you may provide (including other information you provide
about yourself or others through our Services or to which you provide us with access
via third-party platforms)
You may choose not to provide some of the personal information
described above. Please note, however, that many of our services require some personal
information to operate, so if you choose not to provide the personal information necessary
to operate and provide you with a particular service or feature of that service, you may not
be able to use that service or feature.
We do not proactively collect sensitive personal information, such as
health-related information, political opinions, religious beliefs, or genetic data.
A.
Personal Information Generated By Us.
As you use our Website we generate certain personal information about you, including through
automatic data collection. We may automatically collect information about your interactions
with the Website or communications you receive (such as email) using certain technologies,
such as cookies, web beacons and other technologies. Specifically, we generate the following
categories of personal information about you:
- Device
Information. Each time you visit or use our Website, we automatically
collect the IP address and user agent identification string associated with your
device, which includes information about your hardware and software, and device
configuration.
- Blockchain Technology. We utilize
blockchain technology to create a permanent, time-stamped record in order to
document information about your trademark use when you submit information to us.
Such records are stored on the Hyperledger Fabric blockchain.
- Usage
and performance information. We also automatically collect personal
information about your usage of the Website, including information about your
searches or interactions with features of our Website; sites or pages visited;
access times; and performance of our Services.
B.
Collection of Personal Information
We collect Personal Information you voluntarily submit to us through the
Website. It is optional for you to utilize this Website. If you elect to utilize certain aspects
of this Website, we may ask you to provide us with certain personal information about yourself,
such as your first and last name, mailing address (including zip code), company name, email
address, telephone number, and date of birth. When you order products or services, we may also
ask you to provide us with your credit card number, expiration date and authentication codes or
related information. If you do not provide certain mandatory information for a particular
activity that requires it, you will not be permitted to engage in that activity.
We may offer contests, sweepstakes or other contests that will require you
to sign up and provide additional Personal Information. In that case, we will collect the
information provided along with your involvement in such activity. Additionally, we reserve the
right to collect any other information that you voluntarily enter, including Personal
Information, into any postings, comments, feedback, or forums on the Website.
We may, but are in no way obligated to, provide for referral or “tell
another” programs that allow you to recommend the site or an article to a friend. If you choose
to do so, we will ask for your referral’s name and email address. We will automatically send
your friend one or more communications with either the product you have purchased or an
invitation for him or her to visit the Website. The communication will allow the referral to
unsubscribe from further communications. We will collect this information for the sole purpose
of sending an invitation to visit the site, sending their product and tracking the success of
any referral program. We will also collect your e-mail address and the full content of your
e-mail, including attached files, and other information you provide. We may use and display your
full name and email address to your referral. Additionally, we use your email address to contact
you about the status of your referral.
IV
Cookies and Other Tracking Technologies
Cookies are small pieces of data contained in text files, which are stored
on your computer or other device when websites are loaded in a browser.
First Party Cookies. Trademark Secret utilizes cookies, web beacons, and
other technologies to allow Website to "personalize" itself for each user by remembering
information about the user's visit to the website. For instance, by using the cookies
generated by Trademark Secret (“First Party Cookies”) your information is retained so you do
not have to continually log back into your account each time you move to a different page.
First Party Cookies remain associated with you. However, no third party may use the
information we collect through our First Party Cookies for their own purposes. Deletion of
these cookies may result in limited functionality of the Website and associated services.
A.
Third Party Cookies. We work with third parties that place cookies on our
Website to provide:
Analytics/Measurement. We use third-party analytics
cookies to gain insight into how our visitors use the Website, to find out what works
and what doesn't, to optimize and improve our Website and to ensure we continue to be
interesting and relevant. The data we gather includes which web pages you have viewed,
which referring/exit pages you have entered and left from, which platform type you have
used, date and time stamp information and details such as the number of clicks you make
on a given page, your mouse movements and scrolling activity, the search words you use
and the text you type while using our Site.
Google Analytics. Our Website use Google
Analytics, an analytics advertising service provided by Google LLC, which uses third
party cookies. Our Website may also use the following Google Analytics Advertising
features: Google Remarketing with Analytics, Google Segments, Double Click by
Google, Adwords and BigQuery. These features use third party cookies to collect
information about our Website traffic by tracking users across time and generating
reports for us to better understand our Website users.
ⅰ
Inspectlet. Our Website utilizes Inspectlet, an
analytics tool that uses cookies to record the mouse movements, clicks, and
keypresses of Users as they use the Website.
ⅱ.
Intercom. Our Website uses Intercom to collect
data for analytics purposes when you visit the Website or otherwise use hosted
Services. As a data processor acting on our behalf, Intercom analyzes your use of
our website and/or product and tracks our relationship by way of cookies and similar
technologies so that we can improve our service to you. We may also use Intercom as
a medium for communications, either through email, or through messages within our
product(s). As part of our service agreements, Intercom collects publicly available
contact and social information related to you, such as your email address, gender,
company, job title, photos, website URLs, social network handles and physical
addresses, to enhance your user experience.
ⅰ.
a.
Google Tag Manager. The Website uses Google Tag
Manager. Google Tag Manager is a solution operated by Google LLC that allows marketed
website tags to be managed using an interface. The Tag Manager tool itself (which
implements the tags) is a cookie-less domain and does not register personal data. The
tool causes other tags to be activated which may, for their part, register data under
certain circumstances. Google Tag Manager does not access this information. If recording
has been deactivated on domain or cookie level, this setting will remain in place for
all tracking tags implemented with Google Tag Manager.
b.
B.
Cookies are small pieces of data contained in text files, which are
stored on your computer or other device when websites are loaded in a browser.
Opting Out of Cookies and Other Tracking Technologies. See section XII.B
for your rights regarding opting out of cookies.
C.
V
Collection of Anonymous Information
We use technology to passively collect and store certain information that
is not tied to a specific identified user. This information is sufficiently de-identified
according to the standards of applicable laws and will not be associated with an identifiable
individual.
Should you be directed to any third party site from the Website, we are not
responsible for the acts of other sites and this Privacy Policy does not apply to that site.
VI
Storage and Protection of Your Information
Location. Your Personal Information may be processed and
stored outside of your jurisdiction where laws regarding processing of Personal Information
may be less stringent than the laws in your country or state. Your Personal Information will
not, however, be used or disclosed for purposes for which you have not given consent or
which are not permitted under applicable law.
A.
Protection. We have put in place safeguards to provide
adequate protection for the storage and transfer of personal information, including the
presence of a SSL certificate and other encryption protocol in accordance with applicable
legal requirements.
B.
Storage of Credit Card Information. When your credit or
debit card account information is being transmitted through our Website, it will be
protected by security protocols. Trademark Secret does not itself store your credit card or
debit card account information, and we do not have direct control over or responsibility for
your credit or debit card account information. We may continue to have access to your credit
card information through third party services for easy access in the event you decide to
order more services from Trademark Secret. We do not otherwise store your credit card
information ourselves.
C.
Storage of Blockchain Records. Blockchain records
generated by us are stored on the Hyperledger Fabric blockchain.
D.
Disclaimer of Guaranty of Security. We believe we have
taken reasonable steps to protect your Personal Information. No one can fully guarantee or
fully eliminate all risks associated with Personal Information and we make no such
guarantees.
E.
Retention. Unless there is something in this Policy to
the contrary, we may retain your personal information for as long as your account is active
and for a period of time thereafter to allow you to re-activate your account without loss of
information. We may also retain your personal information as necessary to:
Maintain logs and business records for analysis, security, and/or
audit purposes;
a.
Comply with record retention requirements under the law;
b.
Deal with any complaints regarding the Website; and
c.
Comply with our legal obligations, protect or defend our rights,
resolve disputes and enforce our contracts.
d.
F.
VII
Use and Disclosure of Personal Information
General Use of Personal Information. We use your
personal information for the following purposes (“Purposes”), to:
A.
- Provide the Services. which
includes providing you with the services, products, and functionality offered
through our Website and fulfilling your requests, including filing intellectual
property applied.
- Authenticate your account credentials and
identify you. as necessary to log you in to the Website and ensure the
security of your account
- Communicate with you. about your
account or use of our services, products, and/or functionality; respond to, or
follow up on, your comments and questions; and otherwise provide customer
service.
- Send
you marketing communications. including communicating with you about
services or products offered by Trademark Secret, our Group Companies, or our
business partners and other marketing communications that we believe you would be
interested in, as permitted by law.
- Show
your purchases. made through the websites, applications, and services
of our group company es on your account page
- Authenticate your credit or debit card
account information
- Protect against, investigate, and deter
fraudulent, unauthorized, or illegal activity
- Create
anonymized information. which will be completely de-identified from
your personal information
- Comply
with our policies, procedures and legal obligations. including
complying with law enforcement or government authority requests, addressing
litigation-related issues, and exercising rights or obligations conferred by
law
- As
otherwise consented to by you and as required or permitted by applicable
law. If you give your consent to any further use of personal
information, you can withdraw that consent at any time by contacting us using the
details set out below.
You have choices about your personal information, and in some
circumstances, you may have the right to opt-out or object to our uses of your personal
information for these Purposes. For more information, or to exercise these or other rights
(where available), see Section XII. Your Choices and Rights below.
Electronic Communications.. Consistent with the above
Purposes and as is permitted by applicable law, we may communicate with you via electronic
messages, including email and live chat platforms to:
- Send
you information relating to our products and services. including
receipts, updates, security alerts, support and administrative messages.
- Send
you marketing communications. In other situations, subject to the Your
Choice and Rights section below and applicable law, we may communicate with you
about contests, offers, promotions, rewards, upcoming events, and other news about
products and services, offered by Trademark Secret, our Group Companies, and other
business partners.
B.
Disclosure of Personal Information to Third-Parties. We
do not sell your personal information. We disclose the personal information we collect (or
otherwise generate or obtain) as follows:
- With
Our Group Companies. We share your information with our Group
Companies. The purpose of disclosure to our Group Companies is to provide you with
integrated services, to provide customer support, and to analyze how users use our
independent and affiliated platforms. The use of the information by the Group
Companies are subject to each of their respective Privacy Policies.
- With
Business Affiliates. We share information with other third-party
business partners only with your express consent. We allow you to opt-in to third
party offers through our website. When you affirmatively opt in, we transmit only as
much of your personal information as is necessary.
- To
protect our rights and property. We may disclose your information to
third parties when we believe in good faith that disclosure is necessary to protect
our rights, our property, the integrity of the Website, personal safety, or the
interests of you or any other person, and to detect, prevent and/or otherwise
address fraud, risk management, security or technical issues.
- To
process payments. To use services on the Website we require credit or
debit card account information. When you submit your credit or debit card account
information through our Website, we share that information with third-party payment
processors, and other third-party service providers (including, but not limited to,
vendors who provide fraud detection services to us and other third parties) to the
extent necessary to meet our contractual obligations to you, to meet our legitimate
interests in preventing fraud and other misuse of our platforms, or with your
consent where this is required by law.
- With
Third Party Service Providers. Your Personal Information may be
disclosed to third-party service providers who work with us to provide some of the
services on the Website and to help us communicate with you. Examples include, but
are not limited to, sending email, monitoring website usage, fulfilling your order
if it requires providing the information you provided to us to others, marketing,
and providing customer service. We expect our third-party service providers to not
to use such information except as necessary to provide the relevant services to
us.
- In the
event of a corporate transaction. We may disclose or transfer your
information to a third party if we sell, transfer, divest, or disclose all or a
portion of our business or assets to another company in connection with or during
negotiation of any merger, financing, acquisition, bankruptcy, dissolution,
transaction, or proceeding.
- To
comply with and as required by law. We may disclose your personal
information to government authorities or other relevant third parties in order to
comply with applicable legal requirements, judicial proceedings, court orders, legal
process, or lawful requests from governmental authorities.
- At
your request. We also share your information as directed or requested
by you, or subject to your consent.
In some circumstances, you may have the right to opt-out or object to our
sharing of your information with certain third parties. For more information, or to exercise
these or other rights, see Section XI. Your Choices and Rights below.
C.
Processing Bases and Consequences. When we process your
personal information, we rely on the following legal bases:
- Performance of the contract we have with
you, such as using your information to carry out your entity formation
by sharing your information with the applicable government office.
- Compliance with legal obligations to which
we are subject, such as tax obligations, and when we are obliged to
comply with lawful requests from competent authorities such as law
enforcement.
- To
serve our legitimate interests, provided that such processing does not
outweigh your rights and freedoms. The processing may also be pursuant to other
applicable legal bases for data processing
D.
Anonymous Information. We also reserve the right to
create Anonymous Information records from the Personal Information collected directly from
you by excluding information that we believe in good faith prevents it from being directly
identified to a specific user such as your name. This would include any comments or feedback
you provide us which becomes our property and we reserve the right to use any such material
with your Personal Information redacted in perpetuity for any reason we deem appropriate
including, but not limited to, marketing and/or improvement of the Website, without
royalties or compensation to you. Any such Anonymous Information is subject to terms of this
Privacy Policy applicable to all Anonymous Information.
E.
In some circumstances, you may have the right to opt-out or object to our
sharing of your information with certain third parties. For more information, or to exercise
these or other rights, see Section XI. Your Choices and Rights below.
VIII
Use and Disclosure of Anonymous Information
This Privacy Policy does not limit our use or disclosure of any Anonymous
Information in any way, and we reserve the right to use and disclose Anonymous Information to
our partners, advertisers and other third parties in our absolute discretion.
IX
The Ability of Others to View Your
Information
When you use the Website, certain information you post or provide on the
publicly available portions of the Website may become publicly available and may be collected
and used by others, including people outside of the control of the Website. We have no
obligations with respect to any information that you post to publicly available parts of the
Website.
X
Third Party Sites and Advertising
The Website may contain links to other sites that are not owned or
controlled by Trademark Secret, such as links to review aggregate websites. We are not
responsible for the privacy practices or the content of such other websites and this Privacy
Policy does not apply to any other sites. We make no representation regarding the privacy
practices of any other sites regardless of whether we advertise on those sites or provide a link
to those sites from our Website.
XI
Your Choices and Rights
When you use the Website, certain information you post or provide on the
publicly available portions of the Website may become publicly available and may be collected
and used by others, including people outside of the control of the Website. We have no
obligations with respect to any information that you post to publicly available parts of the
Website.
Ability to Unsubscribe. Should you receive a promotional
email from us, you may “opt-out” of receiving additional promotional email communications
from us by following the unsubscribe instructions on the emails. You may also contact us
directly at Trademark Secret This applies to promotional communications and not
administrative communications we feel are necessary to provide the services on the Website.
A.
Cookies.
Opting out of First Party Cookies. If you'd rather
we didn't use Trademark Secret cookies when you visit us, click here for information on how to configure your browser settings
to reject cookies. Please note, disabling these types of cookies will result in limited
functionality of our Website and services.
a.
Opting out of Third Party Cookies.
In order to control the collection of data for analytical
purposes by Google Analytics, you may download and install the Google Analytics
Opt-out Browser Add-on available here. To control the collection of data for analytical
advertising purposes by Google Analytics Advertising, you may also visit the Google
Ad Settings page here. Please remember that changing your settings with
certain browsers and ad networks will not carry your privacy choices across browsers
and other ad network.
i.
You may disable the collection of screen captures by Inspectlet
for all websites (not just this one) by clicking here and following
the provided instructions.
i.
To opt out of cookies collected by Intercom, contact them
directly..
i.
b.
B.
Do Not Track Requests. We do not currently have a
mechanism to respond to “Do Not Track Requests” at this time.
c.
XII
Sharing with Business Affiliates. We do not
automatically share your personal information with third party business affiliates without
your consent, except for the disclosures we make necessary to provide the services of our
Website. Disclosures to third party business affiliates are only made through your
affirmative actions, by indicating on the Website that you are interested in third party
services. To prevent the disclosure of your personal information to these third party
business affiliates, do not opt-in for the service.
C.
Access and Correction of Your Information. If you have
created an online account with us and would like to update the information you have provided
to us, you can access your account to view and update your information. You may also contact
us as described in the section XIV. Contact below.
D.
Legal Rights. We do not automatically share your
personal information with third party business affiliates without your consent, except for
the disclosures we make necessary to provide the services of our Website. Disclosures to
third party business affiliates are only made through your affirmative actions, by
indicating on the Website that you are interested in third party services. To prevent the
disclosure of your personal information to these third party business affiliates, do not
opt-in for the service.
E.
If you wish to exercise legal rights you may have under applicable law,
please submit your request to info@trademarksecret.com. So that we can better process your
request, please provide the email you use to log into your Trademark Secret account. If you do
not have a Trademark Secret account, please provide the email you used to make requests or to
use our Website.
Revisions
This Privacy Policy is subject to occasional changes at our discretion. We
will post any such changes to this page and may otherwise post other alerts on the Website or
communicate such changes through email. If you disagree with any such changes, please cease
using the Website. Continued use following the posting of any such changes indicates your
acceptance of the changes. If we make any changes to this Privacy Policy that materially impact
previously collected personal information about you, we will make reasonable efforts to provide
notice and obtain consent to any such changes as may be required by law.
XIII
Minors
Minors under the age of 16 may not use the Website. We do not knowingly
collect information from children under 16 years of age. Additionally, we recommend that users
between the ages of 16 and 18 ask their parents for permission before sending any information
about themselves to anyone over the Internet. If you become aware your child or any child under
your care has provided us information without your consent, please contact us according to
section XIV. Contact below.
XIV
Contact
If you have any questions or concerns about this Policy or the way in which
your personal information, please contact us at info@trademarksecret.com.
XV